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First designed in 1970 by PepsiCo and improved into the 1990s, the two-liter bottle is an imperfect mainstay of the soft drink industry. But today, after 30 years of being unchanged, the two-liter is getting a complete makeover. PepsiCo is beginning the rollout of a curvier new bottle that’s easier to grip and balance in your hand, while consuming slightly less plastic in the process. The update will come to all its major soft drink brands.
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