Just outside Gävle, Sweden, Mackmyra Whisky partnered with Microsoft and Finnish tech company Fourkind to create the world’s first AI-generated whiskey. The distillery used machine learning models on Microsoft’s Azure cloud platform and AI cognitive services and fed them Mackmyra’s existing recipes, cask types, sales data, customer reviews, and tasting notes.
The models could generate more than 70 million high-quality recipes. Master blender Angela D’Orazio reviewed hundreds of them until she landed on five to test in her laboratory. She then chose the best of the batch, a blend now known as Intelligens, which was released in September 2019.
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