An extract from a lengthy article in the WSJ on Bob Iger, the phenomenal CEO of Disney
"In an effort to find new ways to deliver content, Iger acquired a little-known company called BAMTech, a platform that helped Major League Baseball stream content to consumers. Disney would harness BAMTech’s technology to build Disney+, a streaming service with the scale to take on Netflix, Amazon and other potential competitors (including forthcoming streaming services from Apple, NBCUniversal and WarnerMedia). Where once Disney would license its vast library of films and TV shows to Netflix, now Disney+ would offer subscribers exclusive access to the whole kingdom."
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