A startup in San Francisco is trying to redraw the map by tapping into a system that’s largely invisible to everyday travelers: the country’s 3,000 general aviation airports and 10,000 charter aircraft. This fleet of Federal Aviation Administration-regulated Cessna, Beechcraft, and Pilatus Aircraft Ltd. planes sits parked most of the day, waiting for last-minute charters from companies or wealthy individuals. “I thought it would be an amazing thing to bring this type of air travel to everybody,” says Rudd Davis, whose year-old startup, Blackbird Air Inc., is trying to connect more planes with passengers through its Uber-style on-demand app, at much lower prices than the $5,000 a traditional charter might cost.
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