I am at the new Infor HQ in NYC, and as CMO Chip Coyle wrote in his Deal Architect guest column, you can see the imprint of the internal creative agency, Hook & Loop on the office design. The traits, beautiful and social from the branding exercise certainly show in the wide open, tall ceiling, crisp office layout.
CEO Charles Phillips shows off the Executive Suites– no assigned offices or desks. The "huddle rooms" are named after famous musicians to continue the creative mood.
The giant display wall which shows off the major events of the day, and in the tiles at bottom a live stream of relevant events
Not surprisingly Apple technology is prominent in the Hook & Loop space in the office
Chip Coyle and some of his marketing team in the lobby
The agency's impact is also visible in the new infor ad campaign
Comments