"Super Bowl 50 [in 2015] was our first Super Bowl in one of the brand new stadiums that has come on in the last few years, and what a difference it made, so we could add all these augmented services to our fans," she said.
The services include the ability to order food from your seat, determine the length of the closest bathroom line, watch instant replays, upgrade your seat location after arriving in the stadium and even watching behind-the-scenes footage available only to those in-house and using the stadium or team app.
Super Bowl 50 resulted in 10.1 terabytes of data usage transferred over the Wi-Fi network at Levi's Stadium on game day. That's the equivalent of 6,000-plus hours of HD video or almost 1.2 million 2MB images. This smashed previous data usage records, and was a 63% increase over the amount of data usage the year before at Super Bowl XLIX in Glendale, Arizona.