“For the 13th Venice Architecture Biennale, architects Sergei Tchoban and Sergey Kuznetsov lined the 12m x 12m Russian Pavilion with hundreds of QR codes. "They may look ornamental, but QR codes are packed with information," says Tchoban, 50. "We decided to use this to explain Skolkovo, the new Silicon Valley of Russia."
The pair are master planners of Skolkovo -- a high-technology business area currently being built near Moscow. Their pavilion uses 35 unique codes, each of which contains information about the digital city, due for completion in 2017.”