SocialText...way beyond Text...

I have written before Enterprise 2.0 is an amorphous term being used for a collection of social media tools. I had proposed SNOW - for social networking, office 2.0 and wikis - as a category acronym

Good friend Ross Mayfield who started SocialText to deliver wikis, has expanded the portfolio to include Facebook and Twitter like capabilities and a Dashboard (see picture)- see Zoli's analysis here.

It has previously announced a group spreadsheet, SocialCalc (in collaboration with Dan Bricklin of the original Viscalc fame).

Social Networking, Office 2.0 spreadsheet, Wiki....the forecast is SNOW...though the company would prefer you call it "connected collaboration with context"

Comments

[Ross Mayfield]

I'd go with SNOW but our HQ is in California ;-)

[vinnie mirchandani]

Mrs. Mayfield may approve of snow:)